Upclick stresses the importance of organizing your tracking scripts. For this, we created an easy and flexible way in the interface so your work is organized in a reusable and clear manner.
Would you like to run specific tracking scripts dedicated to each market, product or product line? No problem. The Tracking Campaign section allows you to register and group together, in an entity we call "campaign", all the details of a specific tracking group.
Under ‘My Checkout Links’ Section, click ‘Manage Tracking Campaigns’.
Next, click on ‘Add Tracking Campaign’.
The ‘Add tracking Campaign’ screen is displayed.
The first step is illustrated in the following figure:
Figure 20: Add Tracking Campaign - Step 1
When you create a new Tracking Campaign, Upclick asks you to name it, so you can easily identify it when you want to use it in your account. In the description, SKU and URL are optional information that you may consider to keep, so you have it all organized in one place for your future references.
Next, you have ‘Step 2’ – Pre-Approved Tracking:
Figure 21: Add Tracking Campaign - Step 2
UpClick has already covered the major popular tracking solutions in the industry and integrated them as native tracking options. The merchant simply has to specify the Account ID in order to trigger the corresponding scripts.
The popular tracking solutions we natively cover are: Google Analytics, Google Conversion, Yahoo Conversion, MSN AdCenter, Miva, WebTrends Analytics and WebTrends Ad Director.
Finally, in parallel you can add any custom tracking script on ‘Step 3 – Custom Tracking’
Figure 22: Add Tracking Campaign - Step 3
The Custom Tracking scripts will be revised automatically by Upclick, which takes the right to deactivate the non-conform ones. When you are done with creating your Tracking Campaigns, you will need to integrate them in your final Checkout link. When you create the final checkout link, it is enough to specify the Tracking Campaign and Upclick will generate all the related scripts in the checkout page. This option will make your life easier, since your tracking needs are grouped and can just be reused each time when you generate a checkout link.
To learn more about Checkout links please refer to the ‘Checkout Links’ section.